CLIENT WORK · CONATIX / CYSANA · 2025
Complex slides.
Clearer stories.
Less recording.
AI-assisted motion and narration for a real client.
A more engaging explanation. 34% less viewing time.
01 / MEASURABLE CLIENT OUTCOME
A shorter path
to understanding.
34% shorter viewing time. I condensed the supplied recording into a focused product story, combining the client’s slides with animation and narration.
Calculated from original and final video runtimes; rounded to the nearest percent.THE CLIENT BRIEF
Make a complex product
worth a closer look.
Conatix’s challenge was getting potential customers interested enough to explore CYSANA, its malware detection and ransomware prevention software. The existing presentation and recorded walkthrough contained the information, but needed a more lively way to introduce the product and draw viewers into the explanation.
My role was to use Runway to generate new visual content and combine it with PowerPoint animation to bring the supplied slides to life. Working with the team on the script, I combined those visuals with narration and a tighter edit to create a more engaging product story.
The aim: give people a reason to keep watching, help them follow the product’s value, and give the client a reusable introduction with less reliance on repeated demo recordings.
02 / FROM SOURCE TO EXPERIENCE
Static information.
More reasons to watch.
03 / THE PRACTICAL IMPACT
More engaging by design.
Animation introduces ideas in sequence, turning a dense deck into a guided explanation. Designed to support attention; engagement rate was not measured.
Less recording pressure.
AI-assisted narration allows script changes without asking a presenter to record every revision. Less reliance on microphone confidence and repeated takes.
One asset. Repeatable delivery.
A prepared explanation can handle recurring introductions, freeing people to focus on questions. Human review remains essential for accuracy.
THE BIGGER POSSIBILITY
Give the story motion.
Give people time back.
AI helps turn existing knowledge into an asset that can be reviewed, revised, and replayed. The opportunity: less manual demo recording and more time for the conversations that need a person.
04 / BEHIND THE EDIT · 2025 CLIENT WORK
AI created the pieces.
I shaped the story.
Runway generation and PowerPoint animation were part of a larger, hands-on workflow. In this project, the material still needed extensive assembly, timing, and refinement in Premiere.
The constraint then.
The 2025 workflow combined generated content with slide animation and detailed manual editing. AI helped create material; it did not assemble the finished explanation on its own.
The potential ahead.
Emerging generation and editing technologies continue to advance. More integrated tools offer the potential to reduce repetitive assembly and revision work, leaving more room for storytelling and creative judgment.
A current example: Premiere now supports media generation directly in the editing timeline. Adobe’s workflow overview ↗
OPTIONAL / PROJECT ARCHIVE
The delivered video.
The complete client deliverable, if you want to explore further.